{"object_type":"df_transaction_reference","event_type":"Data-Driven Acquisition","buyer":"TransUnion","seller":"Verisk Marketing Solutions","asset_description":"Consumer marketing datasets","reported_price":"$515,000,000","confidence":"High","region":"Global","_attribution":{"source":"DatFlash","publisher":"DataUniversa","retrieved":"2024","note":"Observed transaction reference. No normalization or appraisal applied."}}