{"object_type":"df_transaction_reference","event_type":"Data-Driven Acquisition","buyer":"Nielsen","seller":"Arbitron","asset_description":"Radio audience measurement data, listener panels and media analytics datasets","reported_price":"$5,200,000,000","confidence":"High","region":"Global","_attribution":{"source":"DatFlash","publisher":"DataUniversa","retrieved":"2013-09-01","note":"Observed transaction reference. No normalization or appraisal applied."}}